My Thoughts on Web Strategies for Nonprofits
An article I wrote called “Four Steps to Better Online Communications” was published last week at OnPhilanthropy.com.
I argue that nonprofit organizations must:
1) have an easy-to-use Web site that caters to their audience,
2) adopt an email strategy,
3) achieve search engine visibility, and
4) consider using Weblogs and RSS.
I’ve also posted a longer version of the article–complete with links for more information–here on Newley.com.